Wednesday, October 1, 2014

Calling All Small Businesses & Etsy Shop Owners - Holiday Gift Guide 2014

It seems like we were just here last year, giving ourselves anxiety attacks as we start realizing how close the Holiday's are approaching. And here we are again, gearing up for our 2nd annual Holiday Gift Guide. Are you a smaller business, run with a local business mindset? Do you have an Etsy shop? Does your shop feature items that are handmade? Eco-friendly? Sustainable and responsible? Made with natural ingredients? Are you looking for sponsorship opportunities this holiday season? Or maybe you are simply looking for a way to increase your traffic and sales this winter?  Our Holiday Gift Guide of 2014 might be just what you're looking for!



This year Slow Road to Insanity has teamed up with Naturally Frugalicious for a great holiday season. Would you like to your business or Etsy featured? Submit your shop and product information now to be considered for inclusion in our Holiday Gift Guide 2014 – which will be viewed by thousands of readers/social media followers and fans! Every inclusion will be promoted on all Naturally Frugalicious and Slow Road to Insanity social media accounts including Facebook, Twitter, Google+ and Pinterest.

Holiday Gift Guide Features

  • Holiday Gift Guide 2014 Feature
    • Each Holiday Gift Guide Feature will include:
      • Shop/Company name and location
      • Brief description/bio
      • 1 high res product photo, sponsor provided
      • Link to Dedicated Post
      • Links to website and either Facebook or Twitter page (one additional social media account can be included for $5)
      • Social media promotion of the holiday gift guide through January 1, 2015
      • Additional exposure possibilities through Triberr (3M possible reach)
    • Upgrade to Spotlight Holiday Gift Guide Feature will include:
      • Shop/Company name and location
      • Brief description/bio, including 1-3 favorite items from shop and price range
      • 1 high res product photo, sponsor provided
      • Link to Dedicated Post
      • Links to website and up to 3 products, either Facebook or Twitter page (one additional social media account can be included for $5)
      • Social media promotion of the holiday gift guide through January 1, 2015
      • Additional exposure possibilities through Triberr (3M possible reach)
  • Dedicated Post
    • Each dedicated post will include:
      • Honest product review (if product review is chosen)
      • Company overview
      • 1-3 original photos of the product reviewed
      • Links to website and up to 3 products, Facebook and Twitter pages
      • Promotion on Naturally Frugalicious and Slow Road to Insanity Facebook pages
      • Weekly promotion on Naturally Frugalicious and Slow Road to Insanity Twitter accounts
      • Pinning to the Naturally Frugalicious Group Holiday Gift Guide 2014 Pinterest Board
      • Additional exposure possibilities through Triberr (3M possible reach)
      • Sponsored opportunities for companies who choose not to offer a review or giveaway are available.

Holiday Gift Guide Packages

  • Feature with Product Review - no cost
    • Full sized product or products, shipped to us to review, must be valued at at least $50. Products valued at less than $50 may be considered if they fit within the overall theme of the gift guide and hosting blogs. Multiple products may be submitted to meet the minimum value.
  • Feature with Product Review and Giveaway - no cost
    • Full sized product or products, shipped to us to review, must be valued at at least $75 in order for us to offer a giveaway, too. Products valued at less than $75 may be considered if they fit within the overall theme of the gift guide and hosting blogs. Multiple products may be submitted to meet the minimum value.
    • Length of giveaway is typically 10-14 days, but will be determined by how many giveaways we will be hosting and promoting.
    • Additional promotional efforts of giveaway will be made.
  • Sponsored Feature (no review or giveaway) - $ 45
    • Upgrade to Spotlight Sponsored Feature to your paid inclusion for an additional $25
  • Social Media Add-On - $20
    • Your product and brand promoted across our social media channels 6 times between November 1, 2014 and December 31, 2014
  • Pinterest Add-On - $20
    • 10 pins of your products to Holiday Gift Guide board during peak Pinterest hours.
The Holiday Gift Guide 2014 will launch November 1, 2014 and will run through January 1, 2015. In order to host a fun and successful holiday gift guide we are only accepting a limited number of shops. Sponsorship is available on a first come, first serve basis. Please be sure to secure your spot today!

Holiday Gift Guide 2014 Categories

  • For Him
  • For Her
  • For Teens
  • For Kids
  • For Tots
  • In the Kitchen/In the Home
  • Stocking Stuffers
  • For Pets
  • For Chanukah

Accepting Submissions From

  • Companies and small businesses with a local mindset
  • Online Shops and Artisans
  • Direct Sales Companies - Limited to 1 consultant per company, first come, first serve
  • Other companies will be taken into consideration if their products fit within the guidelines of our holiday gift guide

Items & Goods We are Looking to Include

  • Accessories, Seasonal/Winter Wear & Jewelry (for mom, women, teens, kids, babies)
  • Handbags, Totes, Camera Bags
  • Home Decor
  • Natural Skin and Body Care (makeup, lotions)
  • Children's items
  • Art (photographs, paintings, illustrations)
  • Journals & Writing items
  • Food items (spices, gourmet mixes, candies, baked goods - vegan goods welcome)
  • Pet Items
Holiday Gift Guide Editorial Calendar Overview
  • November 1, 2014 - Social media marketing of Holiday Gift Guide begins in full swing
  • November 17, 2014 - Holiday Gift Guide 2014 goes live. Feature posts begin publishing.
  • December 1, 2014 - All payments for featured/sponsored spots/posts, as well as any add-on payments must be paid in full via PayPal

Secure Your Spot in the Holiday Gift Guide

Fill out my online form.

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